AI-Made Political Ads Jump Ahead of Midterms

The use of AI in political advertising during the 2026 midterm cycle climbed to over $137 million across at least 220 unique ads, according to research from the Wesleyan Media Project. Erika Franklin Fowler, professor of government at Wesleyan University and a co-director of the Wesleyan Media Project, says AI has unleashed "a whole new type" of political ad. A week out from the midterms, she joins Ed Ludlow on "Bloomberg Tech." --------Like this video? Subscribe to Bloomberg Tech on YouTube:https://www.youtube.com/channel/UCrM7B7SL_g1edFOnmj-SDKg Watch the latest full episodes of "Bloomberg Tech" with Ed Ludlow here:https://www.youtube.com/playlist?list=PLfAX25ZLrPGTygCwn55voYZ_LYyKjxokJ Get the latest in tech from Silicon Valley and around the world here:https://www.bloomberg.com/technologyConnect with us on...X: https://twitter.com/technologyFacebook: https://www.facebook.com/BloombergTechnologyInstagram: https://www.instagram.com/bloombergbusiness/ Follow Ed Ludlow on X here: https://twitter.com/EdLudlow Listen to the daily Bloomberg Tech podcast here:https://www.bloomberg.com/podcasts/series/bloomberg-technology More from Bloomberg BusinessConnect with us on...X: https://twitter.com/businessFacebook: https://www.facebook.com/bloombergbusinessInstagram: https://www.instagram.com/bloombergbusiness/LinkedIn: https://www.linkedin.com/company/bloomberg-news/TikTok: https://www.tiktok.com/@bloombergbusiness